1st Istanbul Balkan Tourism Bourse Fair which is hosted by Istanbul Metropolitan Municipality, with the main support of TÜRSAB and in cooperation with İBB Kültür AŞ, organized by TÜRSAB Fair Services Inc., will bring together tourism professionals and visitors at the Lütfi Kırdar International Convention and Exhibition Center between 20-22 September 2023. Due to Turkey's position as a bridge; The fair, which is aimed to support the establishment of strong tourism ties between the Balkans and other target countries; The Balkans will strengthen relations between Turkey and other countries for tourism and increase the volume of mutual tourism. The 1st Istanbul Balkan Tourism Bourse Fair, where tourism destinations in all regions within the scope of the fair will be promoted, also will bring a brand new vitality by supporting the Turkish and world tourism sector.
Being a big metropolis and one of the most important cities of the world, Istanbul is capable of offering great advantages to the fair participants as a city with high marketing and purchasing potential. The fair will become a tourism bourse with bilateral meetings between hosted buyers from target markets and exhibitors and visitors from many parts of the world.
Participants; They will be able to cooperate to create new tourism markets and joint tour packages with Turkey in different fields such as thermal, winter, mountain, cruise, sea, culture, MICE and faith tourism.
The source of the relationship between Turkey and the Balkan countries is based on rich cultural heritage, religious identity and geographical proximity. By taking advantage of this great potential, all participating countries will be able to attract more tourists with better promotion.
It will be possible to promote the touristic regions of the countries that are not known at all. Participants will meet with hosted buyers from various parts of the world, introduce their institutions and products, and have the opportunity to do business with new markets.
New collaborations will be possible with institutions and organizations from the Balkan countries.
While promoting their products and services, the participants will be able to learn about new tourism destinations, create new tour packages by learning about tourism trends in the Balkan countries and Turkey, and expand their business network.